
Industry News
Pera wins Motorsport Academy contract
24th October 2008
The Leicestershire, UK based innovation company, Pera, has been awarded the contract to deliver the Motorsport Academy on behalf of Motorsport Development UK, the British Government funded business and economic development programme for the UK’s motorsport sector.
The UK is a world leader in motorsport, enjoying a unique position serving Formula 1 and other international race series and possesses an established wealth of world class design, coupled with engineering companies which can offer cutting-edge creativity to customers around the world.
The industry’s achievements are powered by a well-educated and flexible workforce. The Motorsport Academy will help motorsport businesses find and nurture this talent, representing the lifeblood of success. The Motorsport Academy is also able to equip companies with the market, technological and business insight to keep the industry competitive. Offering an enhanced capability to draw on the Business Intelligence Centre at Pera, the motorsport industry now has a dedicated resource through which companies can locate the best research partners, identify advances in technology and secure market information.
Colin Moody, director of Pera said, “We are looking forward to helping the UK maintain its position as a world leader in motorsport by fostering and developing talent to enhance business competitiveness.
“Motorsport represents a strategic British industry with the potential to grow significantly in an increasingly competitive and expanding global market, by developing world-leading technologies, innovation and creativity, all of which comes from harnessing the talent of people working in the industry.”