Industry News
Porsche per-unit profit averages €21,799 – B&D Forecast
23rd January 2007
A German Sunday paper said this week that study of OEM’s accounts and production figures by the German automotive analysis and forecasting firm B&D Forecast, led by Ferdinand Dudenhoeffer, showed Porsche to be far and away the world’s most profitable car manufacturer according to the latest available data. It averages a €21,799 per-unit profit, a figure nine times higher than the second most profitable firm BMW’s €2,475.
While producing less expensive cars, Toyota is shown to be in third place in the per-unit profit stakes with its figure of €1,684 per vehicle, ahead of Audi (€1,580), DaimlerChrysler (Mercedes Car Group and Chrysler combined made €708 per unit) and Volkswagen (€322).
The study is not available at B&D Forecast's own website.
(Die Welt am Sonntage, 21 January)
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